Keep customers coming back | Crain's New York Business
Garde Robe, a luxury wardrobe storage service with 15 employees in Long Island City, Queens, relies on monthly membership fees that start at $4,200 a year for much of its revenues, so keeping customers happy is critical. To that end, it has given customers tickets to Fashion Week events, sent a professional organizer over to the home of a client who was overwhelmed with paper clutter, and partnered with a high-end retailer to give away accessories. Although customer turnover generally is very low, those extras have been “the most successful things we’ve done to retain customers,” said Garde Robe Vice President Doug Greenberg.
Read more: http://www.crainsnewyork.com/article/20120727/SMALLBIZ/120729895#ixzz21qErz21J
Friday, July 27, 2012
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